Back in 2019, our co-founders were staring at the piles of gift wrap that filled their homes post-holiday season thinking “What the heck am I supposed to do with all that?!” They soon discovered that you couldn’t recycle it, compost it, or do much of anything except throw it away. So, Tokki Gift Wrap was born—a beautiful, reusable alternative to traditional gift wrap.
But they didn’t stop there. We’re all about connection here at Tokki, and believe the best gifts make us feel seen. Traditional cards don’t cut it for us. We want to see, hear, and engage with the people we love—especially when giving or receiving a gift. So, with Taylor’s background in tech and Jane’s obsession with user experience—they thought up the coolest, easiest, and most cost-effective way to make your gift truly unforgettable: The Tokki!
In both her personal and professional life, Jane is deeply committed to the idea of doing better each day. That’s why she starts companies. Before Tokki, she grew her brand Julep from a Seattle-based brick-and-mortar nail parlor into a beloved social beauty brand distributed nationally at Sephora, Nordstrom, Ulta and QVC. Before that, she worked on innovation at Starbucks and consumer goods & retail at the Boston Consulting Group.
Jane melds her leadership experience and empathy to create an engaging and entrepreneurial culture at Tokki. Aside from Tokki, she is a nationally renowned speaker, mentor, writer, mom, wife, sister, girlfriend, daughter and aunt. Her favorite place is being underwater with turtles and her favorite writer is Juhmpa Lahiri. Jane and Taylor have been girlfriends for years and are now building Tokki together from the ground up!
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Taylor self-started her career as a problem-solving technologist back when she was just fourteen, teaching herself CSS and HTML to add a leopard print background to her MySpace profile. Since then, Taylor has built a strong track record in delivering unique and engaging customer experiences by creatively leveraging cutting-edge platforms and tools to just make.it.happen.
Taylor’s adorable toddlers guest star regularly on our Tokki packaging and social media as well as our weekly Teams calls. While working with Jane at Julep, she moved back to Spokane where she grew up, and is the city’s most ardent unofficial ambassador. Taylor enjoys throwing out the rules to bring her unique vision to life, including designing every element of her dream home from scratch. She has been growing alongside her husband Jordan since high school and recently convinced him to join our team to run Tokki Operations.
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